SHIN WOO-SEOK is known for directing flashy music videos. His latest star-studded clip opens with G-Dragon, a K-pop heartthrob, marching through a traditional Korean restaurant, where he finds a football star, a movie director and a top DJ dining at the restaurant of a celebrity chef.
Then comes an unusual turn: South Korea’s new president, Lee Jae Myung, makes a cameo as an air-traffic controller, helping guide planes to the runway.
The slick video, commissioned to help promote the annual gathering of the Asia-Pacific Economic Co-operation (APEC) forum that South Korea hosted earlier this month, concludes with a message: “The world comes to Korea.”
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